Miss Multicultural World

The pageant began in 2013, but it was not held until 2026 that its CEO and founder, Phan Kim Oanh, officially launched the pageant in Hanoi during a press conference.

The contest aims to honour and promote multicultural beauty, highlighting the diversity of identities, personality and the social roles of women in the context of globalisation. It was conveying the significance of propagating, safeguarding, and enhancing the cultural identity of each ethnic group during cultural exchanges, cooperation, and development amidst the impact of glabalization today. 

Miss Multicultural World pageant serves as a platform to convey the message of preserving and promoting ancient cultures exemplary, unique, yet  diverse cultural values that are gradually fading away while facililating cultural integration and exchange among nation. The winner will carry a noble mission to countries, implementing volunteer projects, enhancing and safeguarding the traditional cultural beauties that are fading away. During her reign, the titleholder will have to carry out community projects, and contribute to and promote cultural preservation in different countries, especially UNESCO-recognized cultural heritage sites. Additionally, the reign includes trips to spread the message and significance of cultural preservation, development and exchange among nations.